Feathers McGraw Character Pin - Wallace & Gromit

Feathers McGraw is small enough for a lapel but still unmistakable. At a £3.99 RRP, this character pin adds a mischievous option to checkout and accessory fixtures. Best for: British specialist retailers, pop-culture shops, bookshops, comic shops and gift retailers Retailer margin: 58.4% at RRP Why it sells: Feathers McGraw character design turns a low-price metal pin into a specific fan gift Merchandising: Peg at checkout or group with the other Feathers McGraw accessories Case pack: 6 Packaging: Backing card Key specification: Metal Feathers McGraw character pin WHY THIS PRODUCT The pin gives Feathers fans a wearable option that is easy to understand at a glance and small enough for an add-on purchase. It also provides a different silhouette from the square Feathers enamel pin elsewhere in the range. WHY THIS BRAND Feathers McGraw is one of the most visually distinctive Wallace & Gromit characters, with the deadpan penguin expression doing much of the joke. That simplicity translates cleanly to a small accessory. RETAILER FIT The £3.99 RRP suits checkout and small-gift areas in bookshops, comic shops and gift shops. British specialist and pop-culture retailers can use it to deepen a Feathers edit without adding another large-format product. HOW TO MERCHANDISE Keep the backing card visible on a peg or counter spinner. Merchandise beside the square Feathers pin to offer two clearly different designs at the same price point. GIFTING & USE A compact birthday gift, Christmas stocking filler or everyday pick-up for Wallace & Gromit fans, made for jackets, bags and pin collections. EXPLORE THE COLLECTION Half Moon Bay continues to develop Wallace & Gromit across multiple gift formats, letting small accessories sit naturally beside mugs, bags and homeware as the selection grows. MATERIALS & SPECIFICATIONS Material: Zinc alloy Format: Character pin Packaging: Backing card